The new scheme at Mulberry features pastel shades of blush, mint and lilac contrasted with black and blush products. The colours used clearly reflect spring with a strong under water theme. Products are displayed on large coral like plinths with further coral structures and cute bubbles dotted around the scheme. There are also large campaign images which emphasis the underwater scheme further. The brand have chosen an unusual colour mix considering the under water theme which is always related to blues, but this could be the brands take on the repetitive spring nautical theme.
Mulberry: Brompton Road, London
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